Streamlining Business with Data, Systems & Smart Virtual Support I help businesses unlock efficiency and growth through data-driven decisions, CRM automation, and organized operations—so you can focus on what matters most.

I'm a results-oriented Data Analyst and Workflow Automation Specialist with 4+ years of experience optimizing customer journeys, driving operational efficiency, and enabling business growth through data, CRM systems, and automation tools.

I’ve led customer experience analytics initiatives that reduced churn by 18%, improved onboarding completion rates by 28%, and boosted product adoption by 23%. My skills span SQL, Power BI, Python, and Excel—used to turn complex datasets into strategic insights that inform retention, engagement, and sales workflows.

As a Lead Generation and CRM expert, I’ve built high-converting prospect pipelines using Apollo, Lemlist, and web scraping with Python (BeautifulSoup), while automating task flows via Zapier to reduce manual workload by up to 40%.

I also bring hands-on experience managing inboxes, calendars, customer tickets, cold calls, and CRM updates across platforms like HubSpot, ClickUp, Trello, and Notion—supporting global teams in fast-paced environments.

I specialize in translating messy data and disjointed workflows into clear, scalable systems that improve visibility, speed, and customer satisfaction

“Welcome to my world of endless possibilities.”

ajayi charles

Recent Project

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GitHub - charle89/call-agent-data-using-power-bi-for-visualization-and-dax-for-measures

Call Center Data Analysis Using Power BI
In this project, I conducted an in-depth analysis of call center performance using Power BI. By leveraging interactive dashboards and advanced data visualization techniques, I evaluated key metrics such as customer satisfaction, call resolution rates, and agent performance. The analysis provided actionable insights into peak call times, agent efficiency, and factors influencing customer satisfaction. This project highlights my ability to transform raw call center data into meaningful insights, driving improvements in service quality and operational efficiency.
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Flight-price-prediction-with-deep-learning

Flight Price Prediction Using Deep Learning

In this project, I developed a deep learning model to predict flight prices based on various factors such as departure time, airline, travel duration, and booking period. By leveraging neural networks, I aimed to accurately forecast flight prices, helping travelers and businesses make informed decisions about their bookings.

The project involved extensive data preprocessing, including handling missing values, encoding categorical variables, and scaling numerical features. I designed and trained a deep neural network, experimenting with different architectures to optimize model performance. The final model demonstrated strong predictive capabilities, effectively capturing complex patterns and trends within the data.

This project highlights my proficiency in deep learning and my ability to apply advanced techniques to solve real-world problems. The insights gained from this model can be utilized to identify cost-saving opportunities and optimize travel planning strategies.
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Survival--prediction-on-titanic-data-set--using-machine-learning-algorithm

Titanic Survival Prediction Using Machine Learning

In this project, I developed a predictive model to determine the likelihood of passenger survival on the Titanic using historical data. Leveraging machine learning algorithms, I performed data preprocessing, feature engineering, and model training to analyze various factors such as passenger demographics, class, and ticket fare.

The project involved cleaning the dataset, handling missing values, and selecting the most relevant features to enhance the model's accuracy. I experimented with multiple machine learning algorithms, including Logistic Regression, Decision Trees, and Random Forests, to identify the best-performing model.

The final model provided valuable insights into the factors that significantly influenced survival rates, such as gender, age, and class. This project showcases my ability to apply machine learning techniques to real-world datasets, transforming raw data into actionable predictions and highlighting my skills in data science and predictive analytics.
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Web-scraping-and-data-analysisof-E-commerce-product-listing-on-jumia

In the digital age, data is abundant but often locked away in unstructured formats on websites. Web scraping is a powerful technique that allows us to extract and transform this data into structured formats for analysis and insights. My web scraping projects showcase my ability to gather valuable information from various online sources, turning raw data into actionable intelligence.

Through these projects, I have demonstrated proficiency in utilizing Python libraries such as BeautifulSoup and Scrapy to automate the extraction process. Whether it's analyzing product trends, monitoring competitor prices, or gathering research data, my web scraping skills enable me to collect, clean, and analyze data efficiently.

Explore the projects below to see how I leverage web scraping to solve real-world data challenges and drive data-informed decisions.
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customer sales analysis using MYSQL and POWER-BI

customer sales analysis project using MySQL and Power BI:

Customer Sales Analysis Project

In this project, I conducted a comprehensive customer sales analysis using MySQL and Power BI to provide actionable insights into sales performance, customer behavior, and market trends. By leveraging MySQL, I efficiently extracted, cleaned, and transformed large datasets, ensuring data integrity and optimizing performance for in-depth analysis.

The project involved analyzing key metrics such as total sales, customer purchase frequency, average order value, and product performance across various demographics and time periods. These insights were then visualized using Power BI, where I created interactive dashboards and reports that allowed stakeholders to explore trends, identify opportunities for growth, and make data-driven decisions.

The outcome of this project not only improved sales strategy but also enhanced customer segmentation, helping the business better understand and meet the needs of its customers. This project demonstrates my ability to combine data management and visualization tools to drive meaningful business outcomes.

Lead-generation-project-targeting-small-business-with-lack-of-online-presence-with-no-website-

Expert Virtual Assistant | Lead Generation & CRM and Project Management tools Automation Specialist

What I Do:
Lead Generation for Offline Businesses – Help service-based businesses (contractors, therapists, consultants) get clients without a website through cold outreach & CRM systems.
Workflow Automation – Build Trello + Monday.com pipelines to track leads 30% faster.
Process Optimization – Document SOPs to save 20+ hours/month on admin tasks.

Proven Results:
15% call-to-appointment conversion rate
10+ new clients onboarded in 4 weeks (see case study)
72-hour client onboarding system

Tools I Master:
▸ Trello (Visual Project Tracking)
▸ Monday.com (CRM Automation)
▸ Zapier (No-Code Workflows)
▸ Cold Calling/Email Outreach

My Services


My Services

As a versatile professional with over 4 years of remote experience, I help businesses streamline operations, optimize customer engagement, and scale lead generation through data-driven insights and smart automation. Here’s how I can support your business:

📊 Data Analysis & Reporting

  • Extract, clean, and analyze data using SQL, Excel, and Python

  • Build interactive dashboards with Power BI or Google Looker Studio

  • Translate raw data into clear insights that drive decisions

  • Segment audiences for targeted campaigns and retention strategies

🧠 Lead Generation & CRM Management

  • Find and qualify leads using tools like Apollo, LinkedIn, and web scraping (BeautifulSoup)

  • Set up CRM systems (HubSpot, Zoho) to organize pipelines and follow-ups

  • Automate lead nurturing workflows to increase response and conversion rates

  • Build appointment setting workflows integrated with Calendly and email

⚙️ Workflow & Process Automation

  • Automate repetitive tasks using Zapier, Make (Integromat), and native integrations

  • Create systems that notify your team of deadlines, task updates, and lead actions

  • Integrate tools like Google Sheets, Calendly, ClickUp, Trello, and HubSpot

  • Save time and reduce human error by setting up smart triggers and logic-based workflows

🗂️ Virtual Assistance & Admin Support

  • Calendar and email management using Google Workspace and Outlook

  • Data entry, file organization, and client correspondence

  • Task tracking with Trello, Notion, Asana, or Monday.com

  • Meeting scheduling, inbox sorting, and general admin tasks handled with precision

📞 Customer Support & Cold Calling

  • Handle inbound/outbound calls and emails with professionalism

  • Resolve support issues, process orders, and log client interactions

  • Conduct cold calls to pre-qualified leads with confidence and clarity

  • Use CRM to log follow-ups and manage customer journeys

Let’s build systems that save time, close more deals, and help you focus on growth.

🔗 07036322553 ajayibabatunde023@gmail.com


About Me

I’m Ajayi Babatunde Charles, a detail-oriented and tech-savvy professional with over 4 years of remote experience helping startups, solo founders, and growing businesses scale efficiently through data-driven insights, lead generation, and smart workflow automation.

My core strength lies in combining business support with technology. I specialize in setting up CRM systems, automating repetitive processes, managing customer communications, and generating qualified leads that drive real business outcomes. I’m highly skilled with tools like HubSpot, Trello, ClickUp, Monday.com, Zapier, Apollo.io, and Google Workspace, and I leverage SQL, Python, Excel, and Power BI for deeper data analysis and reporting.

Whether it’s organizing your day, setting up appointments, tracking tasks, or creating lead pipelines, I build systems that eliminate chaos, save time, and boost productivity. I work fast, communicate clearly, and always meet deadlines.

How I work

My approach is structured, efficient, and tailored to fit each client's unique workflow:

  1. Discovery & Onboarding
    We start with a quick call or message to understand your goals, tools, and key pain points. I’ll ask targeted questions to ensure I align with your expectations from day one.

  2. System Setup & Integration
    I map out your processes and set up or optimize tools like HubSpot, Monday.com, Trello, ClickUp, and Zapier. Whether it’s lead tracking, CRM automation, or calendar coordination I create systems that work for you.

  3. Execution with Accountability
    I communicate progress regularly, deliver results on schedule, and keep you in the loop. I use tools like Google Docs, Slack, or email whichever fits your workflow best.

  4. Optimization & Support
    I continuously monitor performance, suggest improvements, and adjust strategies as your business grows. My focus is on automation, accuracy, and long-term efficiency.